Stay on TOP

Business Trends

Tips to Stay on Top of Business Trends

Owning a business is a hectic job. Tasks such as customer service, managing staff, tracking the budget, marketing and sales require your constant attention, leaving you little time and energy to focus on the larger trends within your industry. At the same time staying on top of technological innovations is important for business success. Doing so will allow you to quickly adjust to market forces, save time and identify ways to streamline and strengthen your business processes.

Try to allocate up to two hours each week to do one of the following activities to stay up-to-date:

Business Publications

Subscribing to a couple of publications can yield big dividends for your business. Some of the popular mainstream business magazines are Bloomberg Business WeekConsumer ReportsFast CompanyIncFinancial TimesWall Street Journal, and Wired.  Those publications cover the latest business and economic trends.

Keep publications where you spend the most time so you can quickly access them, both online and offline. If you subscribe to print editions, publications often provide free and full access to the digital version, which typically includes interactive content such as informative videos and helpful online tools.

Social Media

One of the best ways to stay connected is through social media. In LinkedIn and Facebook groups, you can exchange tips with your peers. Groups are also a good place to ask questions about emerging trends and best practice.

Create Twitter lists of influencers in your industry to track what movers and shakers are talking about it in real-time. Check out MeetUp to find where you can discuss business trends in person.

Business statistics

Agencies such as the Bureau of Economic AnalysisCensus Bureau and National Bureau of Economic Research all report industry data and statistics that will help you get an idea of us and regional trends. You can always check websites similar to the Central Administration of Statistics if you are targeting the Lebanese market or Eurostat for Europe. 

Industry organizations

Even if it's not possible to commit to an industry or trade associations, joining one can be beneficial to your business. These groups are a great way to network and explore how others in your field are addressing challenges and developing new ways to serve their customers.


Take Advantage of Free training. SCORE, the Small Business Administration and Small Business Development Centers all have free online training, courses, webinars, blogs and other resources that will help you expand your business and stay up-to-date on important issues related to your business. If you are located in Lebanon you can join many workshops hosted by Berytech.


Stay updated with the latest business innovations, such as software advancements and the newly developed features that may change your life forever. Follow us on LinkedIn and Facebook to be informed every time we release a new software, application or package deal.

As a business owner, you know that time is money. So devoting just a small amount of time to understanding emerging trends in your industry can make a big difference.